Visiting Artist Posters
client:
Virginia Tech School of Visual Arts
project type:
The purpose of this campaign was to promote and advertise visiting artists coming to speak at Virginia Tech. The School of Visual Arts and the College of Architecture and Urban Studies at Virginia Tech sponsored these lectures. The publicity generated by the poster campaign was a success with the events having higher than expected attendance.
The biggest challenge was creating a template for a series and being able to adapt it to each artist's area of research.